Rudbeckia

Rudbeckia (black-eyed Susan) seeds for golden, dark-eyed daisies from midsummer to frost. Easy, sun-loving and great for bees and cutting.
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Rudbeckia seeds — golden daisies for late summer

Rudbeckia, the black-eyed Susan, brings warm, glowing daisies in gold, bronze and mahogany with dark central cones, flowering from midsummer until the first frosts. These easy, sun-loving plants are a highlight of our flower seed range. New to flowers? Our flower growing guide gets you started.

Sow at the right moment for a long, golden season — the calendar shows when.

A prairie favourite for bees and cutting

The nectar-rich, open daisies are a magnet for bees and butterflies, making rudbeckia a star of our pollinator flowers, while the long, strong stems and rich colour make it a dependable cut flower for late-summer bouquets.

Growing rudbeckia from seed

Easy and rewarding — sow under cover in spring for flowers the same year, prick out and grow on, then plant into any reasonable soil in full sun. Deadhead to extend flowering, and leave the final seed heads standing for birds and winter structure.

Planning a late, sunny border? Here's where to look next.

Popular flower categories: Pollinator Flowers · Cut Flowers · Perennial Flowers · Drought-Tolerant Flowers · All Flower Seeds

At SeedsChoice, every order ships from Meppel, NL with fast, tracked EU delivery.

When should I sow rudbeckia seeds?
Sow under cover in spring for flowers the same year, then plant out in full sun. Are rudbeckia good for pollinators?
Yes, the open, nectar-rich daisies attract bees and butterflies — see more pollinator flowers. Should I leave the seed heads?
Leave the final seed heads standing for birds and winter structure in the border. Where do orders ship from?
Every order ships from Meppel, Netherlands with fast, tracked EU delivery.